Every hair journey is unique and deeply personal - we’re here to support you on yours.

Your hair can be your crown, your armor, a defiant form of self-expression, or a way to fit an aspirational mold. For many of us, it can also be an undeniable pain point. A source of constant frustration and a reminder of our lack of control beyond our mane...a problem to be solved.

If we can play even a small role in helping you achieve healthy and happy hair, we’ve done our job. If our products help you embrace your natural texture, or get you out the door faster, or allow you to express yourself through your color or style, then all of the hard work and challenges of running an independent business in an incredibly competitive industry are absolutely worth it.

Our small but mighty team is passionate not just about hair, but about how it plays a part in our lives and is an integral part of our identities. We’ve each had tumultuous hair journeys of our very own and take pride in the fact that EVOLVh has started a dialogue - not just about products and solutions (though we can talk for HOURS about those), but about HAIR in all its complicated glory; we’re prouder still to be fostering a community that has created a safe space for kindred spirits to have both types of conversations.

This is just the beginning for the My Hair, My Journey concept and we can’t wait to share more. Expect more videos, exclusive features, how-to’s, and a brand new IGTV series via @EVOLVh - all coming oh so soon!

xo,

TEAM EVOLVh

CAMPAIGN CREDITS

Meet The Creatives Behind The Project

Photos & Videos: Carl Timpone | Visual Natives

Creative, Casting & Production: Katerina Simonova | No Matter NYC

Hair: Noah Hatton & Akeem Cargile

Makeup: Kavita Kaul & Regard Tang

Music: Chris Liggio

Studio: HOLYRAD